Two decades. Countless memories. Infinite sparkle. ✨

This year marks a glittering milestone — 20 years of Charu Jewels redefining elegance, craftsmanship, and timeless luxury. What started as a vision to bring design-forward diamond jewelry to modern women has now become a name synonymous with confidence, creativity, and couture brilliance.

Two Decades of Design, Dream & Detail

Since 2004, Charu has stood for much more than just jewelry. Every piece that leaves our atelier is a story — carefully cut, shaped, and polished into existence. From sketches on a designer’s table to finishing touches by skilled artisans, our journey has been one of consistent passion and innovation.

Each collection reflects a moment in time, an evolution in taste, and a celebration of the women who wear them. And we’re proud to have stayed true to our essence: creating jewelry that feels as bold and beautiful as the women it adorns.

What Makes the Charu Sparkle Different?

• 💎 Over 5000+ custom stories turned into timeless designs
  
• 💎 Curated collections inspired by global trends and Indian heritage
  
• 💎 A reputation built on natural diamonds, not just for their sparkle — but for their soul
  
• 💎 Every piece backed by unmatched quality, detailing & design sensibility
  

Our Muses, Our Legacy

Over these 20 years, you have been our inspiration — the Charu woman. You’ve styled us for your milestones, carried us to celebrations, and trusted us to express your style, your statement, and your sparkle. From brides-to-be and corporate leaders to trendsetters and legacy lovers — you’ve shaped Charu into what it is today.

What’s Next?

As we celebrate this milestone, we’re also reimagining the future — one where innovation meets intimacy, where luxury stays personal, and where every new collection tells a story that’s bolder, brighter, and undeniably Charu.

Follow Us: https://www.instagram.com/charujewels/
Visit Us: https://charujewels.com/